Family Constitutions: A Rising Gen Opportunity

Vicki Morton
February 11, 2025

Family enterprises sit at the intersection of personal relationships and professional responsibilities—an environment that can be both rewarding and complex. Establishing a family constitution is an effective way to clarify roles, articulate shared values, and build a roadmap for future generations. Yet according to a PwC survey, only 30% of enterprising families have one in place. Instead of viewing this statistic as discouraging, families can use it as a catalyst: by creating or refining a constitution, they not only strengthen governance but can also use the opportunity to engage the entire family—particularly the Rising Generation—in shaping a legacy of unity and resilience.

Why the Rising Gen Should Play a Leading Role

A strong family constitution benefits from multi-generational input. The Rising Gen brings fresh perspectives shaped by modern challenges and shifting family dynamics. Actively involving them in its creation helps:

For the Now Generation, bringing the Rising Gen into the process not only strengthens alignment and intergenerational trust but also instills confidence that future leaders will respect the family’s vision and uphold shared values.

Why Have a Family Constitution

A family constitution defines a collective mission, vision, and values, and sets governance guidelines for navigating challenges and seizing opportunities. While it does not replace formal legal documents (like shareholder agreements or trusts), it complements them by outlining the spirit, culture, and broader principles that hold the family enterprise together.

Importantly, its utility is not limited to families with operating businesses. Whether managing a family office, overseeing philanthropic endeavors, or simply aspiring to keep family wealth intact across generations, a constitution offers clarity and alignment.

Key Benefits:

No One-Size-Fits-All

Every family is unique, so there’s no universal template for a family constitution. Larger, more complex families might need a thorough framework that thoroughly addresses governance structures and decision-making protocols, while smaller families may opt for a leaner document focusing on core values and high-level policies. Whatever the format, the key is adaptability: the constitution should evolve with the family’s changing priorities, leadership, and enterprise needs.

Steps to Develop (or Revisit) a Family Constitution

Below is a simplified roadmap. Whether you’re creating a new constitution or revisiting an existing one, the Rising Gen can be called upon to drive each phase forward.

  1. Start the Conversation
     – Proposal: Spark dialogue about how a constitution secures continuity and fosters alignment.
    – Review: For families with an existing document, highlight why it might need updating (new family members, shifts in business strategy, etc.).
  2. Form a Leadership Team
    – Representation: Include multiple generations and family members with diverse perspectives—inside and outside the business.
    – Rising Gen Role: Encourage those who have completed university or are over 21 to serve, building governance skills and preparing for future leadership.
  3. Reflect on Core Principles
     – Values & Vision: Identify the family’s long-term purpose and guiding principles.
    – Enterprise Goals: Consider succession, employment policies, and strategic direction.
    – Governance: Define structures (family boards, assemblies, regular meetings).
    – Conflict Resolution: Outline how decisions get made and detail processes for managing disagreements.
    – Wealth & Philanthropy: Establish policies for financial management, distributions, and giving.
    – Policies Before It’s Personal: Develop broad, standardized policies (e.g., family employment, prenuptial agreements) that apply to everyone.
  4. Draft & Review
     – Write Clearly: Use accessible language, and consider engaging neutral advisors (e.g., family business consultants or attorneys) for objectivity.
    – Seek Input: Encourage the Rising Gen to contribute text or ideas—an exercise that builds real-world governance experience.
    – Facilitate Feedback: Host open forums or surveys to gather perspectives. Aim for a balanced, consensus-driven approach.
  5. Adoption & Celebration
     – Finalize the Document: Once agreed upon, have family members sign.
    – Mark the Milestone: A small celebratory event acknowledges everyone’s hard work and emphasizes unity across generations.
  6. Implement & Adapt
     – Practical Integration: Align daily operations and decision-making with the constitution’s guidelines.
    – Periodic Updates: Revisit every 3–5 years (or sooner if significant changes occur). Ensure new Rising Gen members are included as they come of age.

Addressing Common Challenges

Even with a clear roadmap, creating or revisiting a family constitution comes with obstacles. Below are some common issues and strategies to overcome them:

By acknowledging these potential hurdles early and implementing strategies to address them, families can keep the process positive, collaborative, and ultimately more successful.

Conclusion: Process Over Product

Creating or revising a family constitution is about more than drafting a document—it’s a hands-on exercise in leadership, communication, and intergenerational teamwork. By involving the Rising Gen from the start, you ensure the constitution remains relevant and widely embraced. This collaborative effort is an investment in both unity and resilience—preparing future leaders to uphold the family’s vision while stewarding its enterprise into the future.

It may feel daunting, but starting the conversation now can spark a lasting legacy that benefits everyone. Your family—and your business—will thank you for it.

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About Vicki Morton

Vicki is a former finance executive who manages Wingspan's finances, marketing, and content. Raised in a family with a 150-year-old maritime business, she has a lived understanding of family enterprises.